Collins & Demac Real Estate



Posted by Collins & Demac Real Estate on 3/31/2016

Businesspeople imitating see, hear, speak no evil conceptThe country’s long history of racism and racial discrimination effected many aspects of life in the U.S. and the world of real estate was no exception to this. In the past, real estate agents would practice things such as “steering” and “blockbusting.” In both cases real estate agents played a part in segregating different communities by race.  Whether by steering, suggesting clients look in certain neighborhoods based on their race, or blockbusting, convincing homeowners to sell their homes quickly and at low prices by instilling the fear that minorities would soon be taking over the area, their practices did not have their clients’, or the general populations, best interests at heart. In fact, ‘steering’ and ‘blockbusting’ allowed agents to reap many fiscal rewards of racism. Modern day real estate agents have a very high standard of ethics and laws in place in regard to discrimination for these very reasons. These standards make the content an agent can provide his or her clients with limited at times. There is certain information your agent can not and should not provide. An agent cannot and should not attest to the specifics of a certain neighborhood. The agent shouldn’t tell a client the area is perfect for single persons or on the other hand describe a neighborhood as family-friendly. Your agent can suggest you speak with some of the homeowners in the neighborhood in order to get a better grasp on the neighborhood’s atmosphere. Similarly, If you want to know if the area you’re looking in has a good school system, an agent can point you in the direction of where this information and data is readily available, perhaps online, and allow you to do your own research and make your own assumptions. An agent, generally, cannot provide you with his or her personal experience or opinion on these sensitive topics. This is not detrimental to you as a buyer or a seller. As a seller you are ensured your agent is showing any and all interested buyers, and as a buyer you know your agent is showing you the optimal number of homes and neighborhoods based on your desires not your race. As your real estate agent I’d be happy to point you in the right direction of any information you may be seeking while abiding by all of the highest moral standards of my profession. It is my job to have your best interests in mind.





Posted by Collins & Demac Real Estate on 2/11/2016

Many people think they can go it alone when it comes to selling their home but there are many good reasons to hire a professional to do the job. Here are just a few of the many reasons to hire a real estate agent when selling your home: According to a study done by the National Association of Realtors, a seller who uses a real estate agent typically gets 16% more in the sale of their home than an unrepresented seller. It won't cost you a dime unless the home sells. A real estate agent and their company take on all of the costs of marketing your home and don't get paid unless the home sells. Negotiating can be tough especially when it is your own home. Your agent will do all the negotiating for you. Real estate paperwork can be confusing. Your agent will take of all the paperwork and make sure everything is done according to the laws in your area. There is no emotion. Selling your home can be emotional and using a real estate professional will help you objectively evaluate offers and determine a selling price. Just like any job it is always better to hire a professional. "When you hire people that are smarter than you are, you prove you are smarter than they are.”  R.H. Grant  





Posted by Collins & Demac Real Estate on 8/21/2015

Are you looking to hire a real estate agent to sell your home? Here are some must ask questions of real estate agents before you sign on the dotted line. 1. Do you work full or part-time as a real estate agent? 2. How many homes have you sold in my area and what was the price range? 3. What is your average days on the market until a house goes under agreement? 4. How many sellers are you currently representing? 5. At what price do you think my house will sell in the current market? And why? 6. What is your advertising and marketing plan for my house? 7. Can I see a sample of your marketing? 8. What kind of communication schedule can I expect from you? 9. How long have you been a real estate agent and how much education have you received? Do you have any special designations? 10. Is your real estate license in good standing and have you ever been subject to a client complaint? 11. Why should I hire you over your competition? 12. Do you have a website? What kind of online presence do you have? Lastly, don't forget to ask for testimonials or references.





Posted by Collins & Demac Real Estate on 1/8/2015

They say a picture is worth a thousand words and we often focus so much on the photos of our home that we put little emphasis on the words that are used in Words are powerful and because the multiple listing service limits the amount of words that can be used in a listing it is important to make them count. Here are some words and phrases to bring in the buyers: Create an emotion: Buyers buy on emotion so be sure to tell them what it is like to live in the home. Paint a picture of sitting by the fire or entertaining in the open floor plan. Use specifics: Don't just say new or updated. If the kitchen boasts high-end appliances tell the potential buyer the brand name. Describe the shelves and racks in the walk-in closets or the brand name replacement windows. Highlight location: Is the home blocks away from stores, transportation or can you see the beach from the bedroom window? If so, tell the buyer exactly how close it is to desirable amenities and community resources. Update the listing: Change up the wording if the house has been on the market for a while. Try highlighting some different features. Don't forget to remove the comments about the Open House or how the listing "won't last". The words that describe your home can be just as important as the pictures so make sure that you use every character allowed to highlight the features and bring in the buyers.  





Posted by Collins & Demac Real Estate on 5/15/2014

If foreclosure is looming you may feel helpless. It is possible to still sell your home and avoid foreclosure. You must sell it quickly and that is not always easy. Here are some tips to get aggressive, and get your home sold fast. Price it right! Don't try to squeak out the extra dollar price the home aggressively among the competition. This often means pricing the house low. You are trying to sell the home as fast as possible so every last dollar isn't worth it at this point. Make sure to get real about what your home is worth. A Comparative Market Analysis (CMA) will outline properties similar to yours that have that recently sold, are pending and are currently on the market. Some experts suggest going 10% below that last sold price in your neighborhood. Communicate with your lender. You will need to get the go ahead from your lender on how low you can go. If you owe more than your home is worth complete a short sale application with your lender. Ask your lender to give you some indication of how low a sale price they will accept. Selling your home quickly and avoiding the black mark of foreclosure on your credit report is the goal. It may be hard to accept thousands less than what you paid for your home but you will be better off in the long run.







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